BITEG 2015 – SEE YOU IN AUTUMN
Posted on: 30 Jul 2015
BITEG 2015 – SEE YOU IN AUTUMN

The XVI edition of BITEG – Borsa Internazionale del Turismo Enogastronomico – will return to Piedmont from October 23rd to 26th 2015.

It is not by chance that the location selected this year to host the most important Italian event dedicated to the sector operators is the city of Stresa, on the suggestive Lake Maggiore, a few kilometers from Milan’s airport, Malpensa. Continue reading

 
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PRESENTATION OF THE OPERATIVE DOCUMENT FOR THE PILOT LAB ‘SHOPPING TOURISM AND FACTORY CULTURE’ IN BIELLA
Posted on: 11 Dec 2014
PRESENTATION OF THE OPERATIVE DOCUMENT FOR THE PILOT LAB ‘SHOPPING TOURISM AND FACTORY CULTURE’ IN BIELLA

A stylized tree with three trunks corresponding to the topics identity and product, marketing communication and project management is the chosen symbol to visually represent the results of the work made by the Pilot Lab for the development of tourism in the Biella area linked to factory culture and shopping presented during the meeting of December 10th 2014, at Sella Lab, in Biella.

Each topic was detailed to the audience by a representative of the working groups, who illustrated the conceptual map of the intervention proposals and of the concrete actions contained in the Operative Document derived from  the participated planning of the Lab.

The change from ideas to action will take place in February 2015, when the organization and systematization of concrete contributions by the Lab participants will be ready (e. g.:  mapping of the tourism offer in order to make it more integrated and usable, promo-commercialization tools, support to find the needed resources, etc.). These contributions shall suggest a unique tourism experience linked to shopping and factory culture, profiting from the Expo2015 accelerator.

Click here to download the operative Document (in Italian only).

 
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BITEG IS “THE EXPERIENCE TOUR“
Posted on: 23 Oct 2014
BITEG IS “THE EXPERIENCE TOUR“

A virtual journey to discover the typical products from Piedmont featured at the 2014 edition of Salone del Gusto. Follow it with the hashtags #SalonedelGusto and  #BITEG to discover the rich food and wine tradition of our territory.

Read the whole news here.

 

 
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BITEG 2014 comes back 15th to 18th May facing social media and Expo
Posted on: 8 May 2014
BITEG 2014 comes back 15th to 18th May facing social media and Expo

The new edition of BITEG 2014 – International Food & Wine Tourism Exchange, the sole Italian business opportunity for specialized Italian sellers and domestic and international demand operators, will face Expo 2015 and travel 2.0.

The 15th edition of BITEG (the seventh one held in Piedmont) scheduled 15th to 18th May 2014 will strategically take place in east Piedmont, nearby the Expo 2015 venue, in order to work out in tourism and system terms values of the Piedmontese and Italian food and wine sector: Tradition, creativity and innovation.

Over 200 operators specialized in the sale of food and wine tourist packages will hold in May direct individual meetings between demand and supply in the ‘B2B’ workshop: more than 100 sellers coming from whole Italy - cooperatives, product clubs, incoming agencies, tourism local systems, wine routes, hotel chains and individual accommodation with distinctive features – and about a hundred buyers, both Italian and foreign, like tour operators, tour organizers, bus operators, incentive, Circle Recreational Company Employees, recreational associations searching for Italian ‘food and wine tourism’ product suggestions to market across Europe as well as across Japan, Brazil, Russia, Canada and USA.

According to a Coldiretti (federation of Italian farmers) research dated August 2013 concerning the census of traditional Italian agricultural and food products, Italy positions first in food specialties and is world leader in food and wine tourism: More than 24 billion Euros (one third of the expense) were spent last year in Italy by domestic and foreign tourists to eat in restaurants and trattorias and to purchase typical products.

BITEG is organized by Sviluppo Piemonte Turismo on behalf of Piedmont Region and ATL (Local Tourism Agencies). Past editions were supported by Ministry of Economic Development, Ministry of Agricultural, Food and Forest Politics and by ENIT (Tourism National Agency).


www.biteg.it | @BITEGItaly

 
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THE TASTE OF TORINO BY BITEG SEEN THROUGH THE EYES OF ITALIAN INSTAGRAMERS AT ARTISSIMA 19
Posted on: 6 Nov 2012
THE TASTE OF TORINO BY BITEG SEEN THROUGH THE EYES OF ITALIAN INSTAGRAMERS AT ARTISSIMA 19

The culture, flavours and colours of Turin embodied in the snapshots of the Italian community of Instagram, taken during the second Italian Instameet at the 2012 Social Media Week. Turin, viewed and enjoyed on foot, under the porticoes, in front of the shop windows, amongst its buildings, Royal Squares, tree-lined avenues, Baroque and Liberty architectures, to indulge in chocolate-based specialities in artisan shops, cake-shops and historic cafes, to discover its lively markets and appreciate its refined food & wine traditions.

A collective view of the city reflected in the snaps of Instagramers from all over Italy and Europe that, using new digital languages, make it possible to share images and reflections of Turin immediately and spontaneously, overstepping geographical and cultural bounds.

A selection of images by Instagramers Torino - the community of mobile photo lovers of Torino and Piedmont  - where the city experiences new dimensions and becomes an emotional and lively mosaic, tasty, through the use and editing of real time reality in mobile technology.

The exibition will take place in Turin, at Oval Lingotto, from November 9th to 11th, opening 11 a. m. till 7 p. m.

For a preview of the selected pictures, please follow this link.

www.biteg.it

 
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BITEG 2015 – SEE YOU IN AUTUMN

The XVI edition of BITEG – Borsa Internazionale del Turismo Enogastronomico – will return to Piedmont from October 23rd to…

Read on

PRESENTATION OF THE OPERATIVE DOCUMENT FOR THE PILOT LAB ‘SHOPPING TOURISM AND FACTORY CULTURE’ IN BIELLA

A stylized tree with three trunks corresponding to the topics identity and product, marketing communication and project management is the…

Read on

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